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Partner Messaging Workshops
Partner Messaging Workshops
Partnerships are a historic way for technology companies to offer more robust, relevant, and innovative solutions to the market. The challenge they often face is how to articulate the joint solution value among two partners with strong brand stories.
In comes KataVolt Media. We are experts at helping our clients work out the joint value by conducting messaging workshops to deliver a well-articulated value proposition to guide all future content creation efforts for the joint solution or alliance. (more)
We work closely with your team to focus conversations to articulate buyer personas, pain points, value propositions, messaging, and proof points. We can conduct workshop sessions on-site or via video conference to explore and gain consensus from key stakeholders. Then, we deliver a written and/or presentation message source that can be used to more easily create sales enablement materials, customer content, presentations, landing pages, and to upsell your solution within your own company.
Marketing Services
Marketing Services
Most of KataVolt’s enterprise technology clients have a well-established, mature marketing function that guides all the projects we do. For those clients without, our team of marketing strategists can help develop a plan to meet your goals.
Our team brings a unique blend of creativity and high-tech sales and marketing experience to the table, combined with several decades of experience creating content that tells the right stories the right way.
We can conduct a competitive market analysis to understand your strengths, weaknesses, opportunities, and threats relative to the competition. Then, we develop a marketing plan that best meets your strategic goals and budget, which might include: (more)
What we do.
Account-based Marketing (ABM) / Branding / Communications template development / Content marketing / CRM databases / Demand generation / Digital marketing (SEO, SEM) / Email campaigns / Graphic design / Integrated marketing / Lead generation / Marketing Automation / Marketing Strategy / Persona development / Sales Enablement / Social Media / Website development and/or landing pages / Analyst relations
How we do it.
We help you carefully create and manage relevant content orchestrated with your sales plan and CRM data, so you can deliver valuable information to your prospects and clients at every touchpoint.
For example, we might recommend curated content to enhance conversations that sales teams and SMEs are having with customers, as they move through the buying cycle. This plan requires that we help customers educate and motivate stakeholders and functional teams in their organization and, ultimately, elevate your SMEs and executives to trusted advisor status.
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